Presentation Draft- Speaking Points

Introduction: African Students make up less than 1% of the USU student body and the Annual African Banquet has provided the opportunity to display African culture on a large scale to USU students and the community.

A. Event held at the Taggart Student Center Ballroom on the USU campus
1. Types of traditional food
2. Types of traditional music
3. Activities

B. Outcome of the event
1. Educational for those in attendance
2. Publicity for club members
3. Brings a piece of African culture to Utah State

C. Contact info

Online reputation assignment

To: Megan Mitchell
From: Chris Givens
CC: Preston Parker
4/19/2010

Megan Mitchell,
Im going to have to censor what I put in here just for the sake of those reading it. You know, just out of common courtesy. I found tid bits on Facebook. A lot of stuff on LDSSingles.net and Harmony.com but that was all pretty boring. You grew up in Eagle, Idaho and graduated from Centennial High School in 2008. You were student body president your senior year and excelled in highschool (what happened?). Your birthday is January 26th but I wont say what year you were born for legal reasons. You are double majoring in public relations and marketing. You were suspended in highschool for a cd you made with “da-bomb” written on it. You get anxiety riding buses and only drink with a straw. You love family guy and claim to be a huge redneck. You have an extensive driving record that I will not divulge. From what I found you seem to have a sense of humor and a crazy side, but still can be serious when you need to be.

FOR IMMEDIATE RELASE: Mar. 17, 2010
Brad Thorn, president and founder
CrossFit Cache Valley
435-699-0000
Crossfitcachevalley.com 


CrossFit comes to Cache Valley

One of the world’s most effective training programs is now available in Cache Valley.

LOGAN, Utah- Being physically fit makes life easier and that is the mission of CrossFit. “CrossFit is the principal strength and conditioning program for many police academies and tactical operations teams, military special operations units, champion martial artists, and hundreds of other elite and professional athletes worldwide.” -crossfitcachevalley.com

CrossFit is a program that does not specialize, and by design is broad, general and inclusive. CrossFit athletes in theory have the endurance for a marathon yet the strength and flexibility for heavy Olympic lifting. “We teach basic to advanced level classes in functional exercise, athletic conditioning, plyometrics, kettle bell training, Olympic weightlifting, medicine ball and dumbbell training, power-lifting, gymnastics, rowing, running and jumping rope.” –Brad Thorn, CEO and founder, CFCV

Routine fitness can benefit everyone in Cache Valley, especially the students. Stress and anxiety can be very debilitating; exercise is the best way to combat that.
“CrossFit has become part of who I am, I see the results in how I study, socialize, eat, sleep and basically live my best.” Dusty Wynn, student, Utah State University 
 
 


CrossFit Cache Valley came to Logan in May of 2008. CFCV has since grown from a handful of members to over 200! Classes are generally less than an hour long and are quarter past the hour every day. A more complete schedule can be found at crossfitcachevalley.com

For more information contact:
Chris Givens
434-401-8468
C.D.Givens@aggiemail.usu.edu
-END-

Final Advertising Assignment

Advertising Assignment Draft

Photo: National Geographic Magazine

Draft Media Pitch: CVAIA

CVAIA brings financial stability to the residents of Cache Valley.

Financial guidance in Cache Valley

Dear Eli,

We would just like to inform you that there is now an organization in Logan dedicated to helping those interested achieve financial stability and independence.

The Cache Valley Area Investors Association is open to everyone and meets every other Thursday at 7pm at:

Cache Chamber of Commerce

16o North Main Street

Logan, UT 84341

Preston Parker, president and founder of CVAIA, started the organization after hearing too many people complain about their jobs and turn to him for financial advice.

Financial independence is something this organization strongly believes in and the meetings are designed to guide those interested in their financial decision-making.

There are over 100 members of CVAIA and if you are interested in becoming a member please feel free to contact me.

Thanks,

Chris Givens

434-433-3333

Chris@cviai.net

Press Release 4 Draft

FOR IMMEDIATE RELASE: Mar. 1, 2010

Brad Thorn, president and founder

CrossFit Cache Valley

435-699-0000

Crossfitcachevalley.com 


CrossFit comes to Cache Valley

One of the world’s most effective training programs is now available in Cache Valley.

LOGAN, Utah-What is CrossFit? “CrossFit is the principal strength and conditioning program for many police academies and tactical operations teams, military special operations units, champion martial artists, and hundreds of other elite and professional athletes worldwide.” –crossfitcachevalley.com

CrossFit is a program that does not specialize, and by design is broad, general and inclusive. CrossFit athletes in theory have the endurance for a marathon yet the strength and flexibility for heavy Olympic lifting. “We teach basic to advanced level classes in functional exercise, athletic conditioning, plyometrics, kettle bell training, Olympic weightlifting, medicine ball and dumbbell training, power-lifting, gymnastics, rowing, running and jumping rope.” –Brad Thorn, CEO and founder, CFCV

Routine fitness can benefit everyone in Cache Valley, especially the students. Stress and anxiety can be very debilitating, exercise is the best way to combat that.

“CrossFit has become part of who I am, I see the results in how I study, socialize, eat, sleep and basically live my best.” Dusty Wynn, student, Utah State University 
 
 


Classes are generally less than an hour long and are quarter past the hour every day. A more complete schedule can be found at crossfitcachevalley.com

For more information contact:

Chris Givens

434-401-8468

C.D.Givens@aggiemail.usu.edu

-END-

Final Draft- Cause Promotion

FOR IMMEDIATE RELASE: Feb. 17, 2010

Preston Parker, president and founder

Cache Valley Area Investors Association

435-699-0000

Parker@cvaia.com

CVAIA.com

Cache Valley Area Investors Association

Achieving financial independence is possible!

LOGAN, Utah- The Cache Valley Are Investors Association makes the dream of financial independence a reality. This association was organized to help anyone and everyone become financially smarter.

Most people live solely off of their earned income. Unfortunately there is no secure future in this lifestyle.

CVAIA was organized to give those interested in becoming financially independent the resources and advice to do so.

“We believe people should be able to spend their time doing something they love, not just a job that provides an income,” said Founder Preston Parker. “Passive Income largely makes 
this possible.”

Preston Parker, president and founder of CVAIA, started the organization after hearing too many people complain about their jobs and turn to him for financial advice.

The meetings are open to the public and are held every other Thursday at 7:00 pm at the Cache Chamber of Commerce, 160 N. Main St. Logan, Utah, 84341.

There are over 100 members of CVAIA and if you are interested in becoming a member contact:

Chris Givens

434-433-3333

Chris@cviai.net

-End-

Draft Press Release 3: Cause Promotion

FOR IMMEDIATE RELASE: Feb. 17, 2010

Preston Parker, president and founder

Cache Valley Area Investors Association

435-699-0000

Parker@cvaia.com

CVAIA.com

Cache Valley Area Investors Association

Achieving financial independence is possible!

LOGAN, Utah- The Cache Valley Are Investors Association makes the dream of financial independence a reality. This association was organized to help anyone and everyone become financially smarter.

Most people live solely off of their earned income. Unfortunately there is no secure future in this lifestyle.

“We believe people should be able to spend their time doing something they love, not just a job that provides an income,” said Founder Preston Parker. “Passive Income largely makes 
this possible.”

Preston Parker, president and founder of CVAIA, started the organization after hearing too many people complain about their jobs and turn to him for financial advice.

The meeting are open to the public and are held every other Thursday at 7:00 pm at the Cache Chamber of Commerce, 160 N. Main St. Logan, Utah, 84341.

There are over 100 members of CVAIA and if you are interested in becoming a member contact:

Chris Givens

434-433-3333

Chris@cviai.net

-End-

Kevin Smith needs to stop crying and lose some weight

The film director Kevin Smith was bumped off a flight he was flying standby on because he is too fat to fit in one seat without making passengers sitting next to him uncomfortable. Here is an idea Kevin, maybe instead of crying for sympathy and media attention you can use this experience as motivation for diet and exercise. If Southwest did not have weight restrictions negative complaints would increase two-fold. Not to mention you were flying stand-by to begin with.

FOR IMMEDIATE RELASE: Feb. 10, 2010

James E. Mullenbach III

Burger Planet

725 Burger Blvd.

Indianapolis, IN 34256

435-699-0000

jmullenbach@burgerplanet.com

burgerplanet.com

Burger Planet starts health drive

Jayne Petersen joins the Burger Planet team.

GARY , Indiana- Jayne Peterson, a celebrity fitness expert who has helped many including Opal Whitcomb lose weight, has been named spokesperson for Burger Planet’s Healthy Lifestyle campaign.

Peterson has teamed up with head chef, Gerard Dubois to create a menu with some healthy new varieties, the traditional items will remain. There will be low-carb options on the menu such as chicken wrapped in lettuce instead of a bun. "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen has helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy," says James Mullenbach, CEO of Burger Planet. Burger Planet has served over 50 million customers and has over 8 thousand franchises worldwide.

For more information contact:

Chris Givens

434-401-8461

Chris@burgerplanet.com

-end-

Final Press Release

FOR IMMEDIATE RELEASE: Feb. 4, 2010
President Preston Parker
Social Media Club of Cache Valley
851 N. Main St., Logan UT 84321
661-772-7537


A social media club is organized in Cache Valley

LOGAN, UTAH- A chapter of the National Social Media Club has been formed in Cache Valley as a way for individuals who share an interest in social media to get together and share ideas. Social media has become a very effective channel in today's media and it is an exciting time to be a part of this organization. There is a group meeting every second tuesday at Borders with guest speakers sharing their expertise on social media. There is also a meeting or "tweet-up" held at Cafe Sabor every third week for those interested in twitter. “One of our short-term goals is to become a non-profit organization,” says Preston Parker, president of SMCCV. This month's meeting will be held on Feb. 9, at Borders. For more information about The Social Media Club of Cache Valley (SMCCV) visit smccv.com, facebook.com/smccv, and smccv.net.
Chris Givens
851 N. Main St., Logan UT 84321
434-401-8468
-End-

Press Release

Preston Parker

President of Social Media Club of Cache Valley

851 N. Main St., Logan UT 84321

661-772-7537

Announcement

Social Media Club is organized in Cache Valley

A chapter of the National Social Media Club is newly formed in Cache Valley as a way for individuals who share an interest in social media to get together and share ideas.

Jan. 27, 2010

As of August 2009 the SMCCV gets together every 2^nd Tuesday. There will be two guest speakers at Borders Feb. 9 The club has over 50 members and is rapidly growing.

“One of our short-term goals is to become a non-profit organization,” says Preston Parker, president of SMCCV.

This organization is a great way to learn more about the benefits to social media.

Contact Info- Chris Givens C.D.Givens@aggiemail.usu.edu

United Breaks Guitars

I was thoroughly amused with Dave Carroll’s song about his unfortunate experience with United Airlines. United Airlines’ baggage handlers damaged Carroll’s guitar and after 9 months of trying to receive compensation for his loss, he turned to a more effective way of voicing his complaint. I am a PR major and a pilot with a future flying in the airline industry so this song hit home especially with me. Unlike most people I love the experience of flying commercially but am not blind to their many imperfections. I know better than most the financial predicament the airlines are in and the lengths they go through just to survive but a story such as this should not have gone unheard by their employees. Well, in the end it was definitely heard and in a very unlikely fashion.

There are few negative things I can say about this music video if any at all. Not only has his video opened up new opportunities beyond those of a typical music career, but has changed customer service in many corporations. He has demonstrated the enormous influence social media can have, evidence of this are the millions lost by United after this song’s release. Universities around the country are doing case studies and lectures about Carroll’s use of social media. I do not think that the size of the financial blow Untied Airlines took because of this video was necessarily deserved. Yes, they should have fixed Carroll’s guitar, but because of rules and different employees “passing the buck” as the jingle went, it never happened. Carroll went so far as to warn United that he was an upcoming Canadian musician and was planning on releasing a song about his experience if nothing was done. His plea went unheard and I’m sure it will go down in United Airlines’ history as one of the biggest mistakes they ever made.

Since the emergence of facebook and youtube, social media has changed how news is reported, products are advertised, and in Carroll’s case how complaints are made and a musician makes a name for himself. These forms of social media make it easier for anyone and everyone to voice their opinions and complaints and actually be heard. I do not believe Carroll made the video to make money or receive compensation from United. He was merely making a statement about the importance of treating customers with the respect they deserve. PR agencies worldwide can learn from this nightmare stopping these problems before they go public.

Letter to Cousin

Dear Cousin,

· I like to think of a PR person as the middleman. They smooth out issues and establish relationships between corporations and the media, or other third parties. The way I look at PR people are as the facilitators, they are the people who grease the wheel so it runs smoothly. They know how to develop, execute, and evaluate programs that influence others. PR practitioners as they are sometimes called are very capable and diverse in what they do. Just to name a few; they research, work with marketing, counsel, work with community relations, and investor relations. They are the mediators; with them companies succeed, without them companies fail. This is a very brief summary of what public relations really is but I hope this has helped you understand a bit more.

Your cousin,

Chris Givens